These
days, because of the advance in technology, especially the IT world, and the convenience
of reaching customers, companies and government bodies in the world are relying
more on their websites than the traditional ways. It is common to see product
advertisements, sales of products and services, daily updates being released on
websites of companies.
Ethiopia
not an exception in this regard, followed the trend and companies and
government departments developed their own websites to reach the customers and
the general public. This will help the public be well informed be it marketing,
current affairs, government releases etc almost so easily. But, in my
observation ,in lots of company websites in Ethiopia the data are outdated,
never be updated since their development and at times conveyed wrong information
.What I know for sure is that, business companies ,government departments and
organizations pay a lot of money for website developers but kept them as they are. So, I believe,
people will be discouraged to follow updates on websites and in the long term
will disregard as a vital source of information.
So
long as companies intend to move with the technology, they need to give
attention to their IT departments
and update website information so that they untapped the potential. The update
is indispensable especially on the government websites where it will help as a
source of information and evidence whenever a certain endeavor is to be made.
Besides, it is becoming a way of connection to the outside world and we don’t
deserve absorbed in by ourselves only.
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